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Mobility Intelligence for Automakers/OEMs

Learn more about Mobility Intelligence for Automakers/OEMs
Improve the speed, accuracy and impact of product planning, marketing, and field & sales operations

Global competition is fierce and OEMs need to be fast, accurate and agile when it comes to product planning, marketing, and field & sales operations. Actionable information and insight will be the difference between market leaders and the rest of the pack.


As a trusted source of critical market, vehicle and consumer information and insights, S&P Global enables OEMs to make better decisions and drive better results by providing:

  • Product Planning – Size markets, evaluate competition, invest in the right technologies, select the right partners, mitigate risk, and achieve a more profitable balance across compliance, cost and consumer demands
  • Marketing – Identify, target, activate and optimize better audiences to achieve a better experience and improved ROI
  • Field & Sales Operations – Close the gap between “plan” and actuals, improve coordination and communication across tier 1-3, optimize your retail network and improve the impact and return of after-sales service programs

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How we can help

Product Strategy & Planning

Optimize investments, minimize risk and accelerate time to market

From concept to launch, it can take from 2-5 years and billions of dollars to bring a new vehicle to market. Ensuring the right product in the right place, at the right time at the right price requires a keen understanding of future market demand, competitive positioning and a balance of product strategies, plans and capacities.

S&P Global Mobility combines actionable insight with expert analysis and information solutions to drive better decisions and better results across the entire planning cycle. S&P Global Mobility market, vehicle and consumer information, forecasts and analysis tools cover every major market, brand and model – from macro-economic trends to production and sales forecasts, vehicle components, technologies and compliance. No other source offers the breadth and depth of critical information and insight to drive sustainable, profitable growth.

Engineering, Operations & Manufacturing

Improve engineering and manufacturing operations globally

Throughout the engineering and manufacturing process, thousands of decisions are made that impact time to market, product quality, safety and cost. Creating and maintaining a competitive edge relies on engineers and suppliers to collaborate globally, leveraging knowledge and design reuse, and improving material and component sourcing.

S&P Global Mobility helps you optimize manufacturing investments, improve engineering and operations, lower costs across manufacturing operations, and minimize risks across the supply chain.

Marketing & Marketing Optimization

Analyze, target, activate and optimize your audience and message

In today’s complex marketing environment, breaking through the clutter requires the RIGHT message at the RIGHT time to the RIGHT audience through the RIGHT channels. Market insights into brand preferences, indicators of purchase readines, loyalty drivers and channel use are a must-have.

S&P Global Mobility improves marketing effectiveness and impact by helping National Sales Companies and their agencies identify, analyze, target, activate and optimize online and offline audiences; improving the performance of every marketing campaign by combining the best information and expertise with market leading solutions.

Sales Planning & Operations

Optimize sales efforts and inventory across the entire network

Today’s vehicle buyer has more power and more options than ever before. Competing effectively for their business requires increased sophistication, insight and speed to market that spans dealer network configurations, source of sales planning, and high-performing conquest, loyalty and retention programs.

S&P Global Mobility helps improve sales and dealer network performance by leveraging the industry’s most complete, accurate and timely source of market, vehicle and consumer insights. With S&P Global Mobility, OEMs' National Sales Companies, Dealers and their agencies gain a competitive advantage through improved planning accuracy and more effective program communication and execution; achieving revenue and profit goals and growing their base of loyal customers.

Parts & Service

Increase customer loyalty, satisfaction and after-sales revenue

With lengthening vehicle ownership and more choices for after-sales service and parts, the opportunity and challenge to capitalize on the high-margin world of after-sales service and parts is great. For OEMs' National Sales Companies, dealers and their agencies, S&P Global Mobility can significantly improve identification, capture, retention and growth of loyal customers as well as increase their spend through after-sales service and parts.

Delivering the best market, vehicle and consumer information through industry leading solutions, S&P Global Mobility helps you build more vehicle owners by crafting the right message and the right offer at the right time. In addition, comprehensive vehicle registration and VINtelligence solutions can optimize incentives, mitigate risk and turn recalls into opportunity for building customer loyalty.

Products & Solutions

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Light Vehicle Forecasts

Access sales and production forecasts and stay abreast of the latest industry trends
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Commercial Vehicles

From US audiences to global forecasts, access leading intelligence for commercial vehicles
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Market Statistics, Registrations and VIO

Measure your market performance with registered vehicles and vehicles-in-operation data.
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Electrification, Powertrain and Compliance

The most comprehensive coverage of current and future engines, transmissions and alternative propulsions.
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Components & Technologies

A wealth of original thought leadership, data, and analysis for components, technologies and the vehicle ecosystem
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Manufacturing Plant Physical Risk

Quantify risk to manufacturing plants from fire, drought, flooding and other climate events
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Automotive Carbon Account

Measure use-phase carbon emissions across vehicles and fleets (Scope 3, Category 11)
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Dealer Solutions

Optimize your network, achieve revenue goals, improve efficiency and build a more loyal customer base
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Marketing (Polk Automotive Solutions)

Industry-leading audiences, measurements, and insights to enable marketing and advertising initiatives across the entire car-buying lifecycle.
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Recall Services

Implement and manage a successful vehicle recall campaigns
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